{"id":371,"date":"2012-05-30T13:58:48","date_gmt":"2012-05-30T20:58:48","guid":{"rendered":"https:\/\/www.schedulista.com\/blog\/?p=371"},"modified":"2022-12-01T21:51:38","modified_gmt":"2022-12-02T05:51:38","slug":"marketing-follow-up-emails","status":"publish","type":"post","link":"https:\/\/www.schedulista.com\/blog\/marketing-follow-up-emails\/","title":{"rendered":"Online scheduling &#038; marketing: Follow-up emails"},"content":{"rendered":"\n<p>Wouldn\u2019t it be great to automatically send a follow-up email after a client comes in for an appointment. You could thank the client for coming in, ask for a review, or even offer a discount on the next appointment.<\/p>\n\n\n\n<p>We have just added a new feature that lets you do all of this and more. Let me walk you through a few scenarios.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Offer a discount for a second appointment<\/h2>\n\n\n\n<p>One interesting marketing scenario is to be able to offer a discount to first-time clients who schedule a second appointment. I\u2019ll quickly show you&nbsp;how you might do this using the new follow-up email feature:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full screenshot\"><img loading=\"lazy\" decoding=\"async\" width=\"734\" height=\"387\" src=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-3.png\" alt=\"\" class=\"wp-image-372\" srcset=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-3.png 734w, https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-3-300x158.png 300w\" sizes=\"auto, (max-width: 734px) 100vw, 734px\" \/><\/figure>\n\n\n\n<p>I would only like to offer this special if it is the client\u2019s first appointment, if the client does not already have another appointment scheduled, and if the client came in for specific service.<\/p>\n\n\n\n<p>Above, you can see I\u2019ve configured Schedulista to do just that.<\/p>\n\n\n\n<p>Note: Schedulista will only send one follow-up email per appointment. If two follow-up email templates are a match, Schedulista will choose the most specific match.<\/p>\n\n\n\n<p>Here is a preview of what the follow-up email will look like:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full screenshot\"><img loading=\"lazy\" decoding=\"async\" width=\"734\" height=\"493\" src=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-4.png\" alt=\"\" class=\"wp-image-374\" srcset=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-4.png 734w, https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-4-300x201.png 300w\" sizes=\"auto, (max-width: 734px) 100vw, 734px\" \/><\/figure>\n\n\n\n<p><a href=\"http:\/\/blog.schedulista.com\/online-scheduling-plus-marketing\/follow-up-emails-4\/\"><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ask for a review<\/h2>\n\n\n\n<p>Getting Internet reviews &nbsp;is a great way to help grow your business. But for many of us, asking clients directly for reviews is uncomfortable.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full screenshot\"><img loading=\"lazy\" decoding=\"async\" width=\"815\" height=\"449\" src=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-1-1.png\" alt=\"\" class=\"wp-image-375\" srcset=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-1-1.png 815w, https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-1-1-300x165.png 300w, https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-1-1-768x423.png 768w\" sizes=\"auto, (max-width: 815px) 100vw, 815px\" \/><\/figure>\n\n\n\n<p>In the screenshot above, I have configured Schedulista to send a follow-up email if the client has come in at least three times.<\/p>\n\n\n\n<p>A preview of what the follow-up email will look like:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized screenshot\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-2.png\" alt=\"\" class=\"wp-image-376\" width=\"734\" height=\"451\" srcset=\"https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-2.png 734w, https:\/\/www.schedulista.com\/blog\/wp-content\/uploads\/2022\/11\/follow-up-emails-2-300x184.png 300w\" sizes=\"auto, (max-width: 734px) 100vw, 734px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>A special thanks to all of our customers who have shared their experiences and insight into how they promote their businesses. We built this feature for you. I hope this new feature helps you grow your business.<\/p>\n\n\n\n<p>Happy Marketing!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wouldn\u2019t it be great to automatically send a follow-up email after a client comes in for an appointment. You could thank the client for coming in, ask for a review, or even offer a discount on the next appointment. We have just added a new feature that lets you do all of this and more. [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":424,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-new-features"],"_links":{"self":[{"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/posts\/371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/comments?post=371"}],"version-history":[{"count":4,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/posts\/371\/revisions"}],"predecessor-version":[{"id":476,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/posts\/371\/revisions\/476"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/media\/424"}],"wp:attachment":[{"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/media?parent=371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/categories?post=371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.schedulista.com\/blog\/wp-json\/wp\/v2\/tags?post=371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}